To inspire people to recognize the uplifting, motivating triumph in being alive … and to actively Choose Joy.
What is Choosing Joy?
The idea behind Choosing Joy is not new, but it is unique - a movement towards ‘Betterness’ as a whole person, not just in one aspect of life or health. How does it work? It’s quite simple, really (although sometimes hard to do …). Choosing Joy is a conscious choice - the choice is up to you. Commit today to waking up each morning and making the decision to Choose Joy!
How are we making our mission a reality?
- we provide an environment where everyone can embrace their capacity for achieving ‘Betterness’
- we offer everyone an opportunity to learn from the experiences of others through an online portal where individuals can share their stories, strategies, activities and suggestions that support the idea of Choosing Joy
- we are creating products that help people live with their health challenges in a pro-active and positive manner, to improve their overall quality of life
Our motivation is best summarized with the words of Shira’s mother. Found in a journal after she passed away, these words continue to direct our efforts:
Coming forward from experience
What we’ve heard, touched, lived, loved
Creating direction: where to go, what to do, how to get there and why
How we have survived and thrived with love, vitality, humor and a move-forward attitude

Coming forward from experience